Meet Sabrina Salem Rahmani

Sabrina Salem Rahmani, also known as Sabrina Rahmani, is the founder of Innova Capillaire, a company founded in Marseille in 2025, and the creator of MaGic, the care cap you wear. A Marseille-based entrepreneur, she is a member of the French delegation to the G20 Young Entrepreneurs’ Alliance (G20 YEA) 2026, with Citizen Entrepreneurs.

Before founding Innova Capillaire, she spent 20 years in management roles in social housing, overseeing budgets of up to €650,000. She now brings that hands-on rigour to a French innovation: Care-Wear™.

“For too long, we accepted that haircare had to be a chore: stolen time and complicated routines. I refused to choose between my ambition and my hair. My vision was clear: turn an accessory into a caring gesture. So I designed something that didn’t exist yet: Care-Wear™, a haircare-infused fabric you simply wear, without having to think about it.”

Sabrina Salem Rahmani, founder of Innova Capillaire

That idea gave birth to MaGic, the care cap you wear: its fabric is infused with haircare, with no rinsing. At night, at the gym, working from home, under a headscarf or a wig: you live your life, MaGic cares for your hair.

Made in France, with purpose

MaGic is designed in Marseille. Every cap is knitted, impregnated and sewn in France by our partner social-inclusion workshop. Choosing MaGic means supporting French craftsmanship and meaningful jobs.